Agility Data Analytics Coalition - 3x3x3 Challenge With Brian Behnken
Data savvy benefit advisors WIN NEW BUSINESS. However, activating an independent data platform is costly. Our data coalition yields roughly 30% savings and includes a unique support model. Join us!
Transcription:
What is the Agility Data Analytics Coalition?
Agility has curated a one-of-a-kind community of benefit advisors and pooled their groups into one large purchasing coalition for data analytics. As of today, it represents 28 benefit firms and over 100,000 employee lives. With the enactment of CAA, all employers have been named fiduciaries on their health plan, and you simply cannot be a fiduciary without independent, unfettered access to your data. Employers are looking to their advisors for access to their data and data-driven insights into plan performance. The challenge for most advisors is that these data platforms are two things, too expensive and too hard to use. Our coalition solves both problems for them. Plus, the added bonus is that data-savvy benefit advisors win and retain business. I've been fortunate to partner with many firms over the years to help them grow using data as a marketing differentiator.
How is the Agility Data Analytics Coalition different?
To our knowledge, this is the only independent data analytics purchasing coalition in the country. The cost of a data platform for an advisor is largely driven by the size of their book of business. Our coalition provides purchasing power regardless of the size of an advisor's block. The second key differentiator is our support model. Most advisors don't have a team of data analysts on staff, nor can they place analytical work on an already busy account management team. Our broker partners are assigned a dedicated data analyst to their team. Think of it as outsourced bench strength. No need to hire and train a new employee to analyze data and produce actionable insights for clients.
Who is a good fit for Agility Data Analytics Coalition?
Frankly, Chris, any benefit advisor that is seeking to retain their current block and win new business. Here's a business profile from one of our partners. In 2020, they had eight self-funded groups. They were not using an independent data platform, they were simply using whatever carrier and TPA reporting that was available, and they subsequently lost their second largest group due to inferior reporting capabilities. Shortly thereafter, the CEO called me and said, "I never want to lose another group "because I'm weak on data. "What should we do?" So two years ago they joined our coalition and activated an independent data platform which protected the remaining seven groups from the competition. Then they started to market their enhanced analytical capabilities, and today they have 28 self-funded groups. Data is now a strength, and the firm is growing like crazy. They're adding employees and expanding into new markets. Using data as a differentiator works, period.
Benefit Professionals... Here are three links you might find helpful!
Subscribe to our weekly email newsletter:
https://pages.benefitsally.com/subscribe
Subscribe to our YouTube channel:
https://pages.benefitsally.com/youtube
Participate in the 3x3x3 Challenge:
https://pages.benefitsally.com/3x3x3
Transcription:
What is the Agility Data Analytics Coalition?
Agility has curated a one-of-a-kind community of benefit advisors and pooled their groups into one large purchasing coalition for data analytics. As of today, it represents 28 benefit firms and over 100,000 employee lives. With the enactment of CAA, all employers have been named fiduciaries on their health plan, and you simply cannot be a fiduciary without independent, unfettered access to your data. Employers are looking to their advisors for access to their data and data-driven insights into plan performance. The challenge for most advisors is that these data platforms are two things, too expensive and too hard to use. Our coalition solves both problems for them. Plus, the added bonus is that data-savvy benefit advisors win and retain business. I've been fortunate to partner with many firms over the years to help them grow using data as a marketing differentiator.
How is the Agility Data Analytics Coalition different?
To our knowledge, this is the only independent data analytics purchasing coalition in the country. The cost of a data platform for an advisor is largely driven by the size of their book of business. Our coalition provides purchasing power regardless of the size of an advisor's block. The second key differentiator is our support model. Most advisors don't have a team of data analysts on staff, nor can they place analytical work on an already busy account management team. Our broker partners are assigned a dedicated data analyst to their team. Think of it as outsourced bench strength. No need to hire and train a new employee to analyze data and produce actionable insights for clients.
Who is a good fit for Agility Data Analytics Coalition?
Frankly, Chris, any benefit advisor that is seeking to retain their current block and win new business. Here's a business profile from one of our partners. In 2020, they had eight self-funded groups. They were not using an independent data platform, they were simply using whatever carrier and TPA reporting that was available, and they subsequently lost their second largest group due to inferior reporting capabilities. Shortly thereafter, the CEO called me and said, "I never want to lose another group "because I'm weak on data. "What should we do?" So two years ago they joined our coalition and activated an independent data platform which protected the remaining seven groups from the competition. Then they started to market their enhanced analytical capabilities, and today they have 28 self-funded groups. Data is now a strength, and the firm is growing like crazy. They're adding employees and expanding into new markets. Using data as a differentiator works, period.
Benefit Professionals... Here are three links you might find helpful!
Subscribe to our weekly email newsletter:
https://pages.benefitsally.com/subscribe
Subscribe to our YouTube channel:
https://pages.benefitsally.com/youtube
Participate in the 3x3x3 Challenge:
https://pages.benefitsally.com/3x3x3